We create photorealistic CGI product visualisation, packaging and environments from bespoke modelling or supplied CAD, then develop them into flexible still and motion assets for campaigns, variants and rollouts.
From complete CGI builds to photography integration, placeholder replacement and scalable product families.
A complete 3D build created from initial modelling through to final render. We resolve as much as possible in CGI, allowing colour, materials, lighting and product variants to be refined efficiently before final delivery.
We recreated the product group in CGI to match the supplied photography, adding controlled water effects and a clean studio environment while maintaining the lighting, scale and finish of the original campaign style.
A complete CGI scene developed as the master creative for a campaign rollout. Building the products, props and environment in 3D allows the composition, lighting and formats to be adapted efficiently across multiple executions.
A bespoke 3D product build integrated into existing campaign imagery captured from 4K footage. We reconstructed the scene in 3D to match the camera, lighting and depth of field, allowing the product to sit naturally within the original environment.
New products are often still in development when campaign photography takes place, so temporary packs or stand-ins are used on set. We replace those placeholders with accurate CGI products, matching the original lighting, perspective, focus and surface interaction.
We prepare approved CGI assets for new labels, pack sizes, colours, SKUs, territories and campaign formats, maintaining consistency while reducing the cost and time of repeated production.
Once a product or pack is approved in CGI, we can help brand and production teams extend it across labels, SKUs, pack sizes, colours, languages, territories and campaign formats.
